As we begin to learn more about your business, we will conduct market research and an in-depth audit of your industry landscape in order to identify cultural trends, define your target customer, and determine the value propositions that make your brand stand out in the market.

Here we begin to lay the foundation for all future efforts in the growth model. We craft the processes that will start to support the foundation of your new growth plan, determines the specific channels that will help reach your target audience, and define the KPIs that will help us track and measure the results of your growth.

We will utilize the established messaging and branding to design all of the creative assets needed to execute the growth plan and bring the growth process to life. From lead funnels to unique landing pages for each digital marketing channel, we will create a cohesive concept to unify your Growth Model across multiple outlets.

Once the initial framework is in place, we will create an activation plan for how to execute your Growth Model. Together we will work to allocate a budget for each marketing channel, develop a media plan, and establish an execution timeline to manage the deliverables of the Growth Model itself.